CX surveys: Part art/part science
It is believed by many that today Customer Experience (CX) has a higher priority among customers than product or price. Customers are looking for the best experience from businesses from whom they wish to purchase. They want: Quick and easy customer service; Health...
The importance of text analytics for timeshare resorts
By Emily Collins, EVC Marketing “If you’re not going to read the answers and take action, why are you asking?” This was the question posed by marketing guru Seth Godin in a 2016 blog post. And it is a question that’s still valid today. Godin...
CX measurement for ultimate accountability
The single best point that can be made about the contact center as a product sale or service delivery vehicle is its accountability. When your contact center is seemingly humming along, it is just that, “seemingly”. Ignoring a weak link in the process of making or...
Data Management: Are you capturing the right information?
By David Stroeve, CEO ADS Consulting Services Data management has become more critical than ever before due to the rapid speed of change and innovation. Managing data effectively requires having a data strategy and reliable methods to access, integrate, and prepare...
